Behind the AI Curtain
Explore how companies exaggerate their use of AI, the reasons behind the hype, and the consequences of misrepresentation. Discover why transparency about AI adoption matters more than ever in today's tech-driven world.
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Chapter 1
Exaggerating AI for Image and Hype
Timothy Chester
In my MBA course on business process improvement, I introduced a new approach to streamlining process discovery. Instead of spending hours reviewing documents, we could use ChatGPT to summarize, synthesize, and surface patterns, enabling more comprehensive analysis in less time.
Timothy Chester
-One student raised a concern: “Isn’t it unethical to load a company’s documents into ChatGPT?” I asked, “What makes it unethical, especially if we disclose our AI use in the engagement contract?” The student replied without hesitation, “It’s still unethical.” I turned to the class and asked, “What do you think?”
Timothy Chester
-This class was rarely silent, but no one spoke. We moved on. Later, I wondered if something deeper was at play. Perhaps it wasn’t just about ethics. Maybe it was the discomfort surrounding GenAI usage in professional settings. Or maybe students were already using AI tools and felt unsafe saying so. That silence lingered.
Timothy Chester
In today’s dispatch, we step back from that moment in the classroom to examine what it reveals about the workplaces we are leading. The challenge is not just how people are using GenAI, but why so many feel they cannot talk about it.